Dave Ritterbush
Califia Farms, CEO
EPISODE 297
Build for what’s next
Dave Ritterbush has helped lead some of the most successful consumer brands in America, including Califia Farms, Dreyer’s, and Quest, which sold for a billion dollars in 2019.
And he’s learned something that most leaders never figure out: you have to build your current systems for what’s next. Make sure you have the right infrastructure, processes, and organizational capabilities before you need them, not after.
If not, you may find that the biggest obstacle for your company’s growth … is your own company! Listen to this episode and get inspired to think bigger, build better, and drive real growth.
This episode is for you if:
- You need some fresh ideas to strengthen your company culture
- You want to hire more proactive people
- Any part of your job involves creating or selling products
- You sense your team is nervous about AI taking their jobs
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Short (but powerful) leadership advice from entrepreneurs and CEOs of top companies like JPMorgan Chase, Target, Starbucks and more.
Clips
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Social media can help you spot trends (if you know where to look)
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Build products around pain points, not trends
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In a new role, lean into your “first day naivete”
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Don’t run your business like you’re flipping a house
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Build for what’s next
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Curiosity opens doors in your career
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How to hire “builders”
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Craft clear, shared language around your cultural values
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Create a culture where it’s safe to explore AI tools
Dave RitterbushCalifia Farms, CEO