All leaders
Bob Jordan
CEO, Southwest Airlines
Episodes
Videos
Clips
Empower your team, but stay close to the detailsBob Jordan · Be both an optimist and a realist1:16Customer service is a market differentiatorBob Jordan · Be both an optimist and a realist1:05People grow when they’re trusted with big opportunitiesBob Jordan · Be both an optimist and a realist1:05Don't assume you know what customers are thinkingBob Jordan · Be both an optimist and a realist0:52Fixing a mistake starts with telling the truthBob Jordan · Be both an optimist and a realist1:28Hard decisions demand clear accountabilityBob Jordan · Be both an optimist and a realist1:59Manage your stress with purposeBob Jordan · Be both an optimist and a realist1:21Approach problems with intellectual honesty, not wishful thinkingBob Jordan · Be both an optimist and a realist1:26Be optimistic, but stay grounded in realityBob Jordan · Be both an optimist and a realist0:48