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Jared Belsky

Acadia, CEO
EPISODE 217

Avoid the dysfunction tax

What’s the “dysfunction tax” — and how is it costing your business? 


Find out in today’s episode with Jared Belsky. He’s the CEO of Acadia, a digital marketing agency that works with big names like Red Roof Inn, Maggiano’s, and Party City.


Plus, Jared has a lot of practical advice to maximize your ad agency partnership — for better communication, ad creative, and results! 


You’ll also learn:

  • The danger of getting too far from the details
  • What to do when you want to fire your ad agency
  • Tips for making an effective creative brief
  • Why asking the wrong kind of questions is a huge missed opportunity


Take your learning further. Get proven leadership advice from these (free!) resources:


The How Leaders Lead App: A vast library of 90-second leadership lessons to stay sharp on the go 

Daily Insight Emails: One small (but powerful!) leadership principle to focus on each day


Whichever you choose, you can be sure you’ll get the trusted leadership advice you need to advance your career, develop your team, and grow your business.

More from Jared Belsky

Avoid the "dysfunction tax"
A functional team is a competitive advantage. Fight hard against unnecessary internal politics and red tape, so people can focus on what really drives growth.
Don’t let mediocrity slide
Great leaders coach people to reach their full potential or help them find a better fit. Ignoring underperformance hurts both your team and that struggling individual.

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Short (but powerful) leadership advice from entrepreneurs and CEOs of top companies like JPMorgan Chase, Target, Starbucks and more.

Clips

  • You lose perspective when you don't get out in the field
    Jared Belsky
    Jared Belsky
    Acadia, CEO
  • In digital marketing, stay close to the details
    Jared Belsky
    Jared Belsky
    Acadia, CEO
  • Your core values have to show up in your decisions
    Jared Belsky
    Jared Belsky
    Acadia, CEO
  • Avoid the "dysfunction tax"
    Jared Belsky
    Jared Belsky
    Acadia, CEO
  • Do you really need to fire your ad agency?
    Jared Belsky
    Jared Belsky
    Acadia, CEO
  • Hire for excellence on Day 90, not just Day 1
    Jared Belsky
    Jared Belsky
    Acadia, CEO
  • Don’t let mediocrity slide
    Jared Belsky
    Jared Belsky
    Acadia, CEO
  • In a brief, too much input can squash creativity
    Jared Belsky
    Jared Belsky
    Acadia, CEO
  • Ask open questions to get better feedback
    Jared Belsky
    Jared Belsky
    Acadia, CEO
  • Work for someone who cares about you as a person
    Jared Belsky
    Jared Belsky
    Acadia, CEO

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