How Leaders Lead
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Lynsi Snyder

In-N-Out Burger, Owner and President
EPISODE 228

Loyalty is a two-way street

Every business wants loyal customers. But what does it mean to be loyal to your customers?

Find out in this episode with Lynsi Snyder, the Owner and President of In-N-Out Burger.

Go behind the scenes of this iconic brand and learn how you can boost loyalty in your business.

Plus, In-N-Out is a family-owned company. And if you’ve ever worked with your family, you know things can get messy. Lynsi’s got a lot of hard-won wisdom to help you navigate those situations with confidence and grace.

You’ll also learn:

  • One big reason your messages aren’t getting through to your team
  • What makes a “good” idea not so good
  • Wisdom for anyone who works with their family
  • Why In-N-Out doesn’t offer mobile ordering—and the leadership lesson behind it

Take your learning further. Get proven leadership advice from these (free!) resources:

The How Leaders Lead App: A vast library of 90-second leadership lessons to stay sharp on the go 

Daily Insight Emails: One small (but powerful!) leadership principle to focus on each day

Whichever you choose, you can be sure you’ll get the trusted leadership advice you need to advance your career, develop your team, and grow your business.

More from Lynsi Snyder

Be loyal to customers, and they'll return that loyalty
Loyalty goes both ways. Do right by your customers when it comes to quality and care, and they’ll be more likely to support you in return.
A good idea isn't good if it jeopardizes your core values
If executing a new idea forces you to compromise your company’s core values, have the courage to pass on it—even if it’s a good idea otherwise.

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Short (but powerful) leadership advice from entrepreneurs and CEOs of top companies like JPMorgan Chase, Target, Starbucks and more.

Clips

  • Confidence comes from owning your role, your way
    Lynsi Snyder
    Lynsi Snyder
    In-N-Out Burger, Owner and President
  • Big decisions are easier when you're clear on your guiding principles
    Lynsi Snyder
    Lynsi Snyder
    In-N-Out Burger, Owner and President
  • Your communication style shapes how your message is received
    Lynsi Snyder
    Lynsi Snyder
    In-N-Out Burger, Owner and President
  • Be loyal to customers, and they'll return that loyalty
    Lynsi Snyder
    Lynsi Snyder
    In-N-Out Burger, Owner and President
  • A good idea isn't good if it jeopardizes your core values
    Lynsi Snyder
    Lynsi Snyder
    In-N-Out Burger, Owner and President
  • Culture thrives on communication and connection
    Lynsi Snyder
    Lynsi Snyder
    In-N-Out Burger, Owner and President

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