How Leaders Lead
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Ron Johnson

The Apple Store, Creator
EPISODE 304

A great customer experience is an act of love

You’ve probably been inside an Apple Store. And if you have, you know: it’s a totally different kind of retail experience.

That’s because of Ron Johnson. He was Steve Job’s handpicked hire to launch the Apple Store, after Steve saw how Ron revitalized Target with an emphasis on design. 

He and Steve Jobs worked closely to launch what has to be one of the greatest retail experiences ever built. In this episode, you’ll see exactly how they did it – and how it all stemmed from Ron’s belief that you should love your customers. 

He also talks (with refreshing vulnerability!) about what he learned from his failed turnaround attempt at JCPenney.

This episode is for you if:

  • You need to improve the customer experience at your company
  • You’re trying to get buy-in on a big idea
  • You want to build more excellence into your culture
  • You admire Steve Jobs and the Apple brand

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Short (but powerful) leadership advice from entrepreneurs and CEOs of top companies like JPMorgan Chase, Target, Starbucks and more.

Clips

  • Don’t let market differentiation cost you excellence
    Ron Johnson
    Ron Johnson
    The Apple Store, Creator
  • Inspiring leaders talk about inputs, not just outcomes
    Ron Johnson
    Ron Johnson
    The Apple Store, Creator
  • The last 10% of the project is what the customer actually sees
    Ron Johnson
    Ron Johnson
    The Apple Store, Creator
  • Great customer service is an act of love
    Ron Johnson
    Ron Johnson
    The Apple Store, Creator
  • Create buy-in one conversation at a time
    Ron Johnson
    Ron Johnson
    The Apple Store, Creator
  • Innovation runs on belief, not skepticism
    Ron Johnson
    Ron Johnson
    The Apple Store, Creator
  • Empower your frontline team to solve real problems
    Ron Johnson
    Ron Johnson
    The Apple Store, Creator
  • If you want excellence, model it and celebrate it
    Ron Johnson
    Ron Johnson
    The Apple Store, Creator

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